The skinny on e-publishing


Imajin Books’ publisher Cheryl Kaye Tardif is one of five successful e-publishers featured in an article in the current issue of WOW! Women On Writing. “I saw years ago that this would be a huge trend in the book business,” she’s quoted as saying in “Getting the Skinny on E-Publishing.”

A best-selling author based in Edmonton, Alta., Tardif started up Imajin in February after several years of helping other writers market their books. In the article, she and her fellow publishers tell readers what e-publishing is, how it differs from traditional publishing and what writers can expect from an e-publisher.

Tardif notes that while Imajin gives smaller advances than most traditional publishers, it pays higher quarterly royalties. “Keep in mind that most of the big advances never earn out, so the advance may be all an author sees. We want our authors to start seeing sales income as soon as possible.”

E-publishing is the focus of this entire e-zine issue. There’s also a piece on successful authors’ marketing strategies, advice on how to format a manuscript for the Kindle and Nook, and a librarian’s take on the future of digital publishing.

The e-publishing revolution is here!

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About rosemarymccracken

Rosemary McCracken is a Toronto-based journalist and fiction writer.
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